Reading Task 2. Read the excerpt from a discussion between the professor of a business class and a guest
speaker. Notice the words in bold Read each statement. Teacher should pay attention to the
usage of comparative degree adjective adverb structures
Online Reviews: ort?
Professor: So. Dennis, what changes have you seen in marketing recently?
Dennis: Well, as you know.customers love to post
st online reviews of products these days.
These reviews are now just as important as traditional advertising. Maybe even
more important. TV advenising is a useful as it was before. Of course. On the
other hand, newspaper ads are much less effective than they used to be.
Professor: Hmm. That's interesting. I've spoken to some marketing people who aren't as
positive as you are about online reviews.
Dennis: Really? I'm surprised. There are certainly some concems with online reviews. For
example. satisfied customers are less likely to write reviews than people who
have had a problem. This means there might be more negative reviews than
positive ones. But online shoppers are wiser now. A few negative opinions are
not as harmful as they used to be. Also, the positive reviews can be as valuable
as ads. If a customer loves a product, he or she will endorse it just as
enthusiastically as a TV ad does!
Circle TRUE or FALSE.
1. Dennis thinks that online reviens are not very important in marketing.
2. Newspaper ads used to be more effective.
3. Some marketing people have a negative opinion of online reviews.
4. Customers with problems are more likely to write online reviews.
5. Online shoppers won't buy a product if they see a negative review.
Топик на английском по теме: Psychology / Психология
War / ВойнаSummary: Chapter 1- Human beings since the beginning of time have not been able to escape war. There has always been some sort of conflict between each other since the beginning of time. War always seems to bring a sense of reason with it or need to the people. It makes them feel like we are fighting for a just cause. This past century war has been at its worst. This last one hundred or so years have been the goriest of times. It seems like every so many years there is war being fought. People around the world today have had an urge to go to war, even though there might not be a exact cause of it. For example the two major wars in the past few decades: one being Vietnam, and the other in Iraq. There seems to be no exact cause of fighting in these wars. People better start to realize that war is not always the answer.
Summary Chapter 2- If you take a look back into history there have been a ton of wars fought before and after the birth of Christ. When the bombs were dropped in 1945, it has effected the world in more ways then we could have ever imagined. Peace in a way is a lot like war, because it takes more than one person to decide to have peace. It is a lot easier to go to war, then to have a peaceful settlement. There is always a need to take an eye for an eye. As Ghandhi once said «An eye for an eye makes the whole world blind». I think that statement is true when going to war, it never seems like anyone is the winner in the long run.
Summary Chapter 3- People often have a different reality then what is out there. Most people go through each day the same way. Well there are other things going on in the world that people have no reality of. They live in their own comfortable reality. We all have magical or mythical realities. This is where we fascinate about other parts outside